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Professional Development Seminar: LinkedIn II: Developing a Presence, Using New Features & Deeper Research

  • Friday, November 03, 2017
  • 9:00 AM - 1:00 PM
  • Northeastern University, 360 Huntington Avenue, Boston, MA 02115
  • 21

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CCC Professional Development Seminars
Northeastern University | Boston, MA

Friday, November 3, 2017: Linkedin II: Developing a Presence, using new features & Deeper research

Location: Curry Student Center, Room #340

Time: 9:00am - 1:00pm                       

This seminar is designed for active and avid LinkedIn users. 

Whether it’s a discussion about how to view your connection’s recent activity, turning on the Open Candidates function, or the fact that you can now add multiple pictures to your post, this highly interactive seminar will feature the latest advanced tips on LinkedIn. 

Because LinkedIn changes so frequently, below is only a partial list of topics that we may cover in the seminar:

Developing Your Presence / Reputation  

Learn tips to help you and your clients grow your presence and enhance your reputation, analyze who is viewing your posts, and blog on LinkedIn to grow your network.

Strategies for Maximizing Summary & Media Links

Discuss media links including some creative examples for inspiration. Learn how clients can leverage consistent themes throughout their profile and summary, with media links supporting their core strengths or brand. Learn tips to help you and your clients grow your presence and enhance your reputation, analyze who is viewing your posts, and blog on LinkedIn to grow your network.

Search & Research, Learn how to:

  • use Boolean search in LinkedIn
  • set up alerts for employers and open positions
  • track a connection’s recent activity and leverage this feature to strengthen relationships
  • find posts by topics as a way to learn and to develop new connections. 

Being Productive: Making the best use of time spent on LinkedIn

How much time should you and your clients spend on LinkedIn and where should that time be spent?  We’ll discuss what makes sense for different situations.  We will share some efficiency tips, such as the fact that you can now customize notifications, to help you weed out what you don’t need.

Join us for dynamic discussions and demonstrations that will further advance your LinkedIn skills and enable you to help your students / clients.

Sabrina Woods has 15+ years of experience in higher education career services, including work at Northeastern and Harvard, and runs a private practice as a LinkedIn Trainer & Holistic Career Coach. Sabrina has taught LinkedIn in the US, UK and the Middle East.  She trains other Career Services professionals as well as consults at universities such as Tufts, Harvard Medical School, RISD, and MIT. For more information, visit: www.linkedin.com/in/sabrinawoods or www.sabrina-woods.com.

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